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Bright Ideas for Bold
Brand Builders
Here at Hello Designs, I design vibrant brand identities that turn heads, capture hearts – and power websites that actually work. (Say goodbye to "sorry, my website's a bit rubbish" disclaimers.)
You’ve got the ideas, the energy, the vision. Let’s create a brand identity that shows the world exactly who you are and will take your business where you want to go. (And let’s be honest – life’s too short for boring brands and weary websites, right?)
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Heard
without
a word!
Your brand is your voice when you’re not in the room.
Let’s make sure it’s saying all the right things – with clarity, confidence and a little bit of sparkle.
Because branding isn’t just visuals – it’s the vibe you leave behind, the feeling people remember and the reason they say, “this is exactly who I want to work with.” And when it comes to achieving your income and visibility goals, that couldn’t be more important.
Ready to make your brand unmistakably you?
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You don’t need Rescuing. You need reflecting.
I’m here to help you see your brand with fresh clarity – then turn that brilliance into visuals that elevate, energise and actually work for you.
You’ve already done the hard bit.
Building something meaningful, fuelled by passion and purpose. The magic is already there, it just needs reflecting back.
That’s where I come in. With 24 years of design experience (and a sixth sense for what makes your brand tick), I help women translate the heart of their business into visuals that feel 100% authentically them.
Think of me as your brand mirror ball — shining light on the best of you and scattering it everywhere your dream clients are looking.
You just bring the purpose – I’ll bring the design chops.
No jargon or ego.
Just a collaborative process that turns all your ideas into something clear, confident, and unmistakably you.
Ready to see your brand in a new light?
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Choose your own design Adventure
Whether you’re just getting started or scaling something brilliant — there’s a package for that…
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Just getting Started?
from £1,500
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Evolving & expanding?
from £3,975
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Scaling with courses, products or a full shop ?
from £6,25
Not sure which adventure is for you?
Let’s talk it through.
Book Your Disco(very) Call →
Not sure which adventure is for you? Let’s talk it through. Book Your Disco(very) Call →
Do less.
Mean More.
When your visuals are rooted in clarity and meaning, your brand does the heavy lifting – attracting, connecting and selling while you’re off having a cuppa.
That’s why every project begins with my Brand Disco Framework — a clarity experience designed to uncover your essence, your audience, and your magic. I take your ideas and, with 24 years of design know-how, reflect them back as clear insights that form the foundation of your brand.
The result? Design with purpose — so you can show up with ease and let your brand do the talking.
Ready to see how it all comes together??
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My SHINE Process...
Whether we’re building your brand identity, website – or both – my SHINE process keeps everything purposeful, personal, and powerfully aligned.
Here’s how we’ll create magic together – step by shiny step…
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S is for Soul Searching
We start with the deep stuff. Using my Brand Disco Framework, we uncover your brand’s essence – purpose, values, voice, and vision. It’s the heart behind the visuals.
These aren’t just nice-to-haves – they’re the foundation for a brand that connects and converts. Research shows consistent branding can increase revenue by up to 23% – and that kind of consistency starts with clarity, not just style.
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H is for Hatching a Plan
This is where we start turning insight into direction – I create your Brand Disco Playbook, a strategic roadmap that guides every design and content decision, whether we’re building a visual identity, a website, or the full brand universe.
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I is for Infusing Personality
Here’s where strategy meets creativity. Whether we’re crafting your brand identity or designing your website, this is where your personality takes the spotlight. From logo marks to layout, I translate what we’ve uncovered into bold, beautifully aligned visuals that feel unmistakably you.
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N is for Nailing the Details
The magic is in the fine-tuning. Every colour, font, image, and interaction is refined to not only look gorgeous but work hard for your business – connecting with the right people and guiding them effortlessly through your brand or site.
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E is for Empowering Your Brand
You won’t just get polished files or a shiny new site – you’ll walk away with clarity, confidence, and the tools to show up consistently, proudly, and with a bit of sparkle. Because the real power of great design? It frees you up to focus on what you do best.
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Pretty Can Still Mean Business
✿
Pretty Can Still Mean Business ✿
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Meet your friendly neighbourhood designer
Hello! I’m Lou…
Designer. Strategist. Brand Curator.
With 24 years in design (and a zero-tolerance policy on cookie-cutter brands), I help female founders like you create bold, strategic visuals that feel spot on.
Think of me as your Brand Curator — collecting the gems of your ideas, editing out the noise and reflecting it all back as a tangible brand identity and web presence that makes perfect sense (and turns heads for all the right reasons).
My clients call me a brand mind-reader – but it’s not magic. It’s deep strategy, creative flow, and a big ol’ dash of intuition.
If you’re ready for branding that mirrors your energy and moves your business forward – let’s make it happen.
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Shiny Happy People
Here’s what my amazing clients have to say about working with me…
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I can’t wait to work with her again!
“I really loved working with Lou on my brand redesign. Not only is she an incredible designer and came up with a brand look that exactly matched me and my personality but she does so much more than that. We started with an incredible strategy session that went deep - and it was pivotal in crystallising what my brand is about and where I want it to go. That one session also meant that I got really clear on my offers and the type of things I wanted to create. Lou is also just such a lovely person to work with, responds quickly and really understands her clients. I can’t wait to work with her again.”
- Priya Joi
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You created something so special... it's better than I could’ve ever imagined!
“You not only managed to take what was in my head and understand it (!), but you created something so special with my brand and website. It’s better than I could’ve ever visualised, and I’m just so over the moon with how it’s turned out. I really can’t thank you enough for your hard work and just being so bloody lovely to work with!!"
- Holly, Your Mamahood
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Lou's a joy to work alongside, and she really cares about the results we get.
“Lou has become an invaluable member of my team. From long-lead campaigns to reactive sales, her design has played a huge role in getting better results in our marketing. She’s also a joy to work alongside, and she really cares about the results we get. "
- Lucy Sheridan
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It's hard to put into words what an impact you've had on our business
“It's hard to put into words what an impact you've had on our business. I'm so glad you reached out to my post when you did! You have helped bring the Galloping Gut Hut to life and into reality. We are forever grateful and will proudly and loudly gallop our brand vibe and living free movement across the land! - Love and gratitude always xx ”
- Annie, The Galloping Gut Hut
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The absolute best service provider my company has ever worked with
“I have been in business for 21 years and I can honestly say that Louise is the absolute best service provider my company has ever worked with. It goes without saying she is an excellent graphic designer who instantly gets our style and conveys it perfectly in every thing we have asked her to create for us.
But also the way Lou works is utterly professional, kind, thoughtful and consistent. Anyone who has the privilege of working with Lou will soon discover that she will guide you every step of the way by being gentle yet knowledgeable and very, very cool. She will answer every one of your questions and teach you more than you thought you could learn about branding, social media and graphic design. I am so, so glad we work with Lou."
— Caroline Ball
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It’s been great fun
“You’ve made this entire process so accessible to me, and I’m so grateful for the extra mile you’ve gone to address all my requests and concerns. It’s been great fun, and I look forward to working with you again next year with the next phase of my business. You’re a star!"
- Janice, Lovelace Styling
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Ready to amplify your brand’s brilliance?
Let’s pop the kettle on (virtually) and chat about crafting a visual identity your next chapter deserves. No pressure. No pushy sales chat. Just clarity, confidence and a sparkly plan for the future you’re building!
Let’s make a toast to your brand’s future…
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